Our Story

Our story began over 20 years ago, beginning with one vehicle servicing the Rodney and Hibiscus Coast. Alpha has been growing steadily ever since and now have a fleet and driver team conveniently located Auckland wide.

When you travel with Alpha, you are travelling with an authentic locally owned and operated business, dedicated to providing our passengers with a personal, dependable and professional service.

Our vision is to become Auckland's preferred tour and transfer operator, and we live and breathe this goal every day.

Our Fleet

Travel in style and luxury with Alpha's fleet of Mercedes Benz touring vehicles. Our fleet are Euro 5 and Euro 6 emissions rated, with sustainability and the environmental foot print front of mind.

Our vehicles are immaculately maintained at all times ensuring you have a safe and comfortable journey. The passenger cabin offers ample space with generous luggage capacity, even allowing for surf boards or skis.

The smaller V-class Mercedes Viano are perfect for up to 6 travellers. The Mercedes Sprinter high roof affords a larger corporate group additional room with the ability to accommodate 11 passengers.

mercedes sprinter 11 seater
Mercedes Sprinter 11 Seater

The Mercedes Sprinter high roof affords a larger corporate group additional room with the ability to accommodate 11 passengers.

mercedes viano 6 seater
Mercedes Viano 6 Seater

The smaller V-class Mercedes Viano are perfect for up to 6 travellers.

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Our Team

We boast the best driver team in the business.

With oodles of life experience and personality plus, they are first class mood barometers, especially designed to understand how to make your journey not only meet, but exceed your expectations. No matter if it's across town, around the block or to The Shire and back.

Our driver team is backed up by the Alpha Angels who are logistics and scheduling ninjas.

We're passionate about the place we call home, so if it's your first visit to the City of Sails and you need a local to show you around … or if you are looking for an efficient and friendly welcome home as a frequent traveller you can't go past the Alpha crew.